Marketing Assistant in Stoke-on-Trent
Salary: Up to £30,000 per year (depending on experience)
Job Type: Permanent, Full-Time
Working Pattern: Office-Based
Are you a hardworking Marketing Assistant who loves creating social media content and video? Appointments Personnel is recruiting for a Marketing Assistant in Stoke-on-Trent to join a busy marketing function within a growing manufacturing business. If you have experience in social media, copywriting, content creation, video and email marketing, this could be a great next step.
The Role
As a Marketing Assistant, you'll support the Marketing Manager across two brands, with your main focus on social media. It's a fast-paced, varied role where you'll create fresh, relevant content, grow the brands' online presence and make sure the sales team has what they need to win business.
Key Responsibilities
- Plan, create and publish social media content across TikTok, Instagram, YouTube and other channels, including plenty of video.
- Come up with new, engaging content ideas that keep the brands' channels fresh and relevant.
- Write blog articles and other copy to support SEO and brand awareness.
- Manage the social inboxes, responding to questions, comments and messages promptly.
- Build, send and manage email marketing campaigns.
- Work with content creators and influencers.
- Check and prepare sales collateral every quarter so the external sales team is fully equipped when they're out on the road.
- Work across both brands, supporting the wider marketing calendar as needed.
Skills and Experience
To be successful in this Marketing Assistant role, you'll ideally have:
- Proven experience in a marketing, digital marketing or social media role.
- Strong copywriting skills, including blog writing.
- Hands-on experience creating and editing video and visual content, using tools such as Canva or Adobe Creative Cloud.
- Experience managing social channels and scheduling tools, including TikTok, Instagram and YouTube.
- Experience with email marketing platforms such as HubSpot, Mailchimp or similar.
- A creative approach, backed by the ability to review results and improve what you do.
- Excellent organisation and the drive to keep multiple projects moving in a busy environment.
- Previous brand experience, which would be beneficial.
Salary and Benefits
- Salary of up to £30,000 per year, depending on experience.
- Permanent, full-time position.
- 28 days' holiday (including bank holidays), rising to 30 days after 2 years' service.
- Company pension scheme.
- Health cash plan.
- Life assurance.
- Training, CPD and development opportunities.
- Family-friendly policies and an Employee Assistance Programme.
Working Hours and Location
- 37.5 hours per week, Monday to Friday, either 8am to 4pm or 9am to 5pm.
- Fully office-based in Stoke-on-Trent.
How to Apply
If you're interested in this Marketing Assistant job in Stoke-on-Trent and you're ready to take the lead on social media and content for a busy manufacturing business, we'd love to hear from you. Apply today with your up-to-date CV.

