Are you a skilled marketing professional ready to take the next step in your career? If you excel in a B2B environment, enjoy driving lead generation, and thrive when owning a marketing strategy from start to finish, this Marketing Manager role could be your ideal next move.

You’ll be the marketing lead for a well-established business with a reputation for excellence. This role offers a unique blend of autonomy within a supportive, close-knit office while being connected to a wider UK marketing team for collaboration and shared expertise.

Key Responsibilities:

• Drive new business generation through a full mix of marketing channels
• Monitor and enhance website performance for both UX and lead generation, working closely with a digital agency
• Develop and implement a results-driven SEO strategy in collaboration with partners
• Manage and optimise PPC and other paid advertising campaigns
• Deliver marketing performance reports to both the sales team and senior stakeholders
• Leverage HubSpot CRM for email marketing, automation, and workflow optimisation
• Create high-quality blog content and digital case studies
• Oversee social media strategy and content, with support from a Marketing Executive
• Coordinate project photography and case studies to enhance brand storytelling
• Manage event presence at trade shows and explore new business development opportunities
• Conduct customer satisfaction surveys by phone or email
• Produce regular competitor and market analysis reports

The Ideal Candidate:

• Minimum of 5 years’ experience in a B2B marketing role, with strong digital expertise
• Proficient in SEO, PPC, website content creation, and CRM systems (ideally HubSpot)
• Confident in analysing and reporting on campaign data
• Excellent writing skills and a sharp eye for detail
• Competent with social media for business use
• Organised, proactive, and comfortable working to tight deadlines
• Collaborative and personable, able to build strong relationships with sales and leadership teams
• Holds a full UK driving licence and willing to travel occasionally

Desirable but not essential:

• Experience planning and coordinating exhibitions or trade events
• Photography and visual content creation skills
• Knowledge of Adobe InDesign
• Exposure to market research and competitor analysis

What’s in it for you?

• Competitive salary of £45,000 – £48,000 per annum
• Annual performance-based bonus
• A pivotal role with ownership over marketing direction
• Support and resources from a wider national marketing team
• Career growth and ongoing development opportunities
• Friendly, collaborative working environment

If you are interested in this role and feel you have the necessary skills and experience, we would love to hear from you! Please apply today to be considered for this opportunity.

Marketing Manager | Uttoxeter | Marketing

This vacancy is being advertised on behalf of Appointments Personnel who are acting as an employment Agency.